Samuel Burke

Make the
message matter.

Hi! I’m Sam. I turn complex ideas into clear messages, create engaging digital experiences, and use insights to reach the right people.

Samuel Burke smiling, wearing a suit
Communications & marketing professional · Ottawa, Canada

01 / Selected impact

Communications that
move things forward.

From international education to public-sector communities, I help the right message reach the right people.

10,000+

prospective students reached

Opening doors to studying in Canada.

Delivered five international virtual recruitment fairs reaching more than 10,000 prospective students.

Global Affairs Canada

40

departments connected

Building a network from the ground up.

Launched a network connecting more than 200 young security professionals across 40 departments.

Privy Council Office

02 / Recent experience

A career built on
connection.

Download my full CV
Aug 2024 — PresentMarketing Advisor, EduCanadaGlobal Affairs Canada · Free Agent assignment
  • Lead EduCanada.ca improvements using analytics, SEO, user experience, and plain-language principles.
  • Develop policy-informed content aligned with audience needs and federal recruitment priorities.
  • Coordinate program search modernization with technical partners to help students discover study opportunities.
Aug 2022 — Aug 2024Outreach & Engagement, GC Data CommunityCanada School of Public Service · Free Agent assignment
  • Led communications for the 2023 and 2024 GC Data Conferences, attracting 10,000+ participants.
  • Built and maintained the conference website on GC Articles.
  • Grew the newsletter to 3,000+ subscribers and the GCcollab community to 1,500+ members.
Oct 2020 — Aug 2022Data Analyst, Performance MeasurementHealth Canada · Free Agent assignment
  • Produced web and social media performance reports and automated reporting workflows.
  • Monitored emerging issues and COVID-19 misinformation and disinformation through social listening and public environment reports.
  • Provided actionable insights to communications teams and senior management.
2015 – 2020Earlier experienceCommunications, marketing, and digital engagement
  • Outreach & Engagement, Digital EnablementTreasury Board of Canada Secretariat · Free Agent assignmentApr 2020 — Oct 2020
  • Communications Officer, Strategic CommunicationsNational Research Council of CanadaApr 2019 — Apr 2020
  • Communications Officer, Social Media & EventsStatistics CanadaSep 2018 — Apr 2019
  • Communications OfficerPrivy Council Office · Departmental Security Officer Centre for DevelopmentOct 2016 — Sep 2018
  • Marketing & Communications AdvisorShared Services CanadaJul 2017 — Aug 2017
  • Junior Communications Officer → Communications OfficerParole Board of CanadaMay 2015 — Aug 2016
Download the full CV

A little about me.

I'm a communications professional based in Ottawa with over 10 years of experience across the Government of Canada. I enjoy combining clear writing, digital strategy and creative problem-solving to make information more useful and accessible.

Outside work, I enjoy building digital projects and exploring new ideas in technology and entrepreneurship.

Let's connect.

Education

Carleton UniversityBA (Honours), Communication Studies

Algonquin CollegeGraduate Certificate, Entrepreneurship Acceleration

French language profileComprehension: C | Written: C | Oral: B